The Art Nouveau Era
N. Art Nouveau (1880-1914)
Attracted by the free flowing curves and romance of Mucha, I decided to create a few silver pieces of jewellery in his style. The reaction was extremely encouraging and I immediately widened the collection and integrated the styles of other designers from this period – clearly the Art Nouveau style could be appreciated in modern times and I was determined to play my part in it's rebirth around the world.
The name Art Nouveau is French for 'new art' and was derived from the Maison de l’ Art Nouveau, the name of the gallery opened in Paris in 1895 by the German art dealer, Samuel Bing, that exclusively featured modern art. This style is also known as Jugendstil, which is the German for 'youth style', so named after the magazine Jugend that promoted the Art Nouveau look. Meanwhile in Britain, Art Nouveau had a close kinship to the Arts and Crafts movement, which had begun some time before the Parisienne inspired Art Nouveau movement.
In Italy it is called Stile Liberty named after the famous department store, Liberty and Co. of Regent Street, which opened shortly after the 1862 International Exhibition at the Victoria and Albert museum where the British public were first exposed to Japanese works of art. Under the management of Arthur Liberty this store became the leading outlet and promotional centre for English Art Nouveau including J. Whistler and Oscar Wilde amongst its clientele.
Art Nouveau was inspired by natural forms and structures, not only by flowers and plants but also curved lines. Art Nouveau theorists challenged the belief that art could only manifest itself through painting, drawing or sculpture and advocated that the design of everyday objects (for example, a teapot, a chair or light fitting) could also exude artistic appreciation.
I now invite you to view some of my creations!
Ari Daniel Norman – Founder, Designer, Silversmith, lover of nature, family, adventure and life!!